This essay focuses on congestion and high costs of transportation. This marketing plan for Uber’s aerial ridesharing program attempts to analyze the company’s
Uber Air is one of Uber’s most recent projects that provides affordable and safe flights for urban passengers in the metropolis where traffic congestion and high costs of transportation have become issues for urban planners. This marketing plan for Uber’s aerial ridesharing program attempts to analyze the company’s current circumstances and performance in order to raise public interests in the Uber Air program and therefore penetrate the Australian market.
The value, cost and price of items traded are as per forces of supply and demand in a market. The market may be a physical entity, or may be virtual. It may be local or global, perfect and imperfect.
Description: What are the different types of markets?
A market can be called the ‘available market’ – that of all the people in the area.
1.1 Market Summary
There is also the ‘market potential’, which is the maximum market size. It is that will buy goods when subjected to the greatest marketing action that a company can do. Beyond this market potential, the costs outweigh the gains. The market potential is therefore the upper limit for a marketplace and sales
The goal of Uber Air is to use Uber’s technology to open up urban air traffic and ease ground traffic congestion. In the long term, Uber air’s vision is to transport tens of thousands of people in cities with safe and quiet electric vehicles at the low cost. It will disucss the market situation from various aspect of the market.