Intellectual property (IP) refers to creations of the mind, such as inventions; literary and artistic works; designs; and symbols, names and images used in commerce.
Creativity is the capability or act of conceiving something original or unusual
Innovation is the implementation of something new.
Invention is the creation of something that has never been there before and is recognizes as the product of some unique insight.
I Somebody has to take a risk and deliver something for a creative idea to be turned into an innovation. An invention might be a product or device or method that has never existed before. So every invention is an innovation. But every innovation is not an invention.
When your company first published its website that was a major innovation for the company even though many other websites already existed.
Indeed every aspect of your business operation is a candidate for innovation. Some of the most powerful innovations you can make are in business methods and customer services.