This essay focuses on products and services. book is M I S go to redshelf.com username- lwilli24@leeu.edu password- SLOth1232 MUST USE BOOK and 2 outside recent resources relating to the chapters 13&14 Introduction A growing number of businesses are using VR, AR, and MR in creative ways in order to sell more products and services, improve customer service, and reduce operational cost.

products and services

Description
Firstly, book is M I S go to redshelf.com username- lwilli24@leeu.edu password- SLOth1232

Secondly, MUST USE BOOK and 2 outside recent resources relating to the chapters 13&14

Thirdly, Introduction A growing number of businesses are using VR, AR, and MR in creative ways

in order to sell more products and services, improve customer service, and reduce operational cost.

This technology enables businesses to promote their products in an entirely new way.

Here are a few examples:

Firstly, Audi, the German car maker, uses VR at the dealership that allows customers to configure their new Audi

and experience their dream cars virtually, in real time.

Secondly, Manufacturers such as Boeing and Airbus use the technology

to eliminate the need for expensive, full-scale prototypes of their designs.

Thirdly, Marriott International uses VR for event planning.

In addition, Event organizers and customers can get a realistic idea of how their event will  look with a VR-powered headset.

Further, Users can see 360-degree, 3D views of custom-design room setups and all the fixtures, making event planning easier than ever.

As another example, Lowe’s is a home improvement company that operates

more than 2,370 home improvement and hardware stores in the United States and Canada.

Moreover, In select U.S. markets, Lowe’s gives its customers the opportunity to design their perfect bathroom or kitchen

and then, using VR, walk through the finish space and experience it as a test drive in order to get the look and feel of the final product.

The VR/AR platform use by Lowe’s is called Holoroom, power by Marxent’s Visual Commerce application.

Lowe’s Holoroom customers work with a train sales associate to choose from thousands of SKUs (stock keeping units),

from paint and flooring to plumbing fixtures and appliances.